Broader / transferableEnglish confirmed

John Wiley & Sons (Coursera offering)

The AI Edge: Unlocking AI for Sales Efficiency and Growth

Targeting/qualification and prospecting sequence ideas.

Check enrollment with provider · English instruction/materials confirmed

Delivery
Flexible, self-paced Coursera course. 40 modules. certificate listed.
Cost
Ask provider for price
Time commitment
20 hours stated (2 weeks at 10 hours/week).
Scope
Broader / transferable

What the curriculum covers

  • Course comprises 40 short modules across AI use for prospecting, intent/targeting, list qualification, outreach, discovery preparation, competitive/objection research, proposal drafting, and closing.
  • The outline also includes conventional sales fundamentals. AI application varies by module and many activities are brief.

Published learning outputs

  • Targeting/qualification and prospecting sequence ideas.
  • Discovery preparation, competitive/objection research, and proposal drafts.
Illustrative proposal learning workflow: bring context, practice a task and check the output
Illustrative workflow for evaluating learning. Ask which steps the course actually includes.

Practice & support

Practice
Forty assignments are listed. most observed activities are brief quizzes/readings rather than a single integrated project.
Feedback
Assignment system is listed. Ask whether individual instructor feedback is included.
Certificate
Shareable course certificate listed.

Before you enroll

Price basis
Confirm tuition and what it includes.
Required software
No included tool licenses were verified.
Prerequisites
Beginner. no prerequisite stated.
Access terms
Coursera enrollment route. Confirm access length and purchase terms.
Language
English instruction/materials confirmed
Enrollment
Check enrollment with provider

How this relates to sales

This is a broader curriculum. Compare the relevant modules with your sales task and ask whether you can use your own sales examples.

Compare the fit

Related learning options

Curriculum details from published provider information · reviewed 2026-10-08. Confirm current terms directly with the provider.